Consumer Behaviour by Michael Cant & Annekie Brink - Insights for Marketing and Business

1 available / secondhand

R149.00

Add to watchlist Watch

Shipping

R35.00 Standard shipping using one of our trusted couriers applies to most areas in South Africa. Some areas may attract a R30.00 surcharge. This will be calculated at checkout if applicable.
Check my rate

The seller has indicated that they will usually have this item ready to ship within 3 business days. Shipping time depends on your delivery address. The most accurate delivery time will be calculated at checkout, but in general, the following shipping times apply:

Standard Delivery

Main centres:	1-3 business days
Regional areas:	3-4 business days
Remote areas:	3-5 business days

Seller

SAFFA Books Online66

100.00 % Positive ratings

Get it now, pay later

Product details

Condition

Secondhand

Location

South Africa

Product code

Bob Shop ID

643884407

Description:
Consumer Behaviour by Michael Cant and Annekie Brink is a comprehensive guide that explores the psychology behind consumer decisions and its impact on marketing strategies. This book provides valuable insights into understanding why consumers behave the way they do, offering tools to craft more effective marketing campaigns.

Key topics include decision-making processes, cultural and social influences, buying habits, and the role of technology in shaping consumer behavior. Designed for students, professionals, and anyone interested in marketing, this resource bridges the gap between theory and practical application, helping readers develop skills to analyze and predict consumer trends.

Whether you're studying business, marketing, or seeking to improve your customer engagement strategies, Consumer Behaviour equips you with the knowledge to make data-driven, consumer-focused decisions.

Report a problem