Entrepreneurship and New Venture Management – I. van Aardt, C. Van Aardt, S. Bezuidenhoudt

Entrepreneurship and New Venture Management by I. van Aardt, C. Van Aardt, and S. Bezuidenhoudt is an essential guide for aspiring entrepreneurs and business managers. This comprehensive book provides practical insights into the theory and practice of entrepreneurship, covering everything from identifying business opportunities to launching and managing a new venture. The authors offer a detailed exploration of the various challenges faced by entrepreneurs, including financing, marketing, and operations, and provide strategies to overcome these obstacles. Whether you're starting your own business or managing a new venture, this book equips you with the tools and knowledge to succeed in the competitive world of entrepreneurship.

Key Features:

• A comprehensive guide to entrepreneurship and managing new ventures.
• Covers the full life cycle of starting and growing a business, from idea generation to managing operations.
• Provides practical strategies for overcoming challenges like financing, marketing, and operations.
• Written by experts in the field of entrepreneurship and business management.
• Ideal for students, aspiring entrepreneurs, and business managers seeking to start or manage a new venture.

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