Management of Electronic Media - Alan Albarran

Management of Electronic Media - Alan Albarran

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Condition
New
Location
South Africa
Product code
9780495571377
Bob Shop ID
632669674

Offers information on the management techniques used in the electronic media industry. This textbook covers the important aspects for managers in the broadcast cable radio and new media (Web) industries.

TITLE: Management of Electronic Media

AUTHOR: Alan Albarran

SKU: 9780495571377

PUBLISHER: Cengage Learning Inc

DATE PUBLISHED: 01/02/2009

PLACE PUBLISHED: United States

PAGES: 360

BINDING: Paperback / softback

LANGUAGE: English

DIMENSIONS: 185 mm x 231 mm x 13 mm

WEIGHT: 545 gr

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