| Main centres: | 1-3 business days |
| Regional areas: | 3-4 business days |
| Remote areas: | 3-5 business days |
Clearly explains the basic concepts strategies and tactics of today's public relations practice Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The writing is geared to undergraduates and many colorful charts and photos are used to enhance major concepts.
TITLE: Public Relations: Strategies and Tactics Global Edition
AUTHOR: Dennis L. Wilcox
SKU: 9781292056586
PUBLISHER: Pearson Education Limited
DATE PUBLISHED: 30/06/2014
PLACE PUBLISHED: United Kingdom
PAGES: 624
BINDING: Paperback / softback
LANGUAGE: English
DIMENSIONS: 204 mm x 254 mm x 19 mm
WEIGHT: 1058 gr
